One package. The rest is up to you.
Everything a service business needs to be found and to be chosen, for one monthly price. No setup fee, no contract, and the first month free. If you want more than the package covers, the extras are listed below with their prices next to them, and you tick the ones you want.
Simple pricing
Growth Package
A monthly subscription is the sensible way to get a custom website with no big upfront bill and no hidden costs. There is no setup fee and no deposit. Your first month is free, and we start building as soon as you are signed up.
- First month free
- No setup fee
- Cancel any time
Every subscription includes all of this, for 5 target locations.
The website itselfCustom built, fast, and yours to edit.See all 7
- Unlimited changes, freeText, images, prices, offers, a new section: ask as often as you like and it is covered. We do not bill by the hour for touching your own website
- A custom designBuilt for your business, not a template with your logo dropped in
- Mobile firstMost of your customers arrive on a phone, so that is what it is designed for
- A page for every serviceBecause that is how people actually search
- Reviews, gallery and trust pagesThe pages that make a stranger comfortable enough to ring you
- Hosting, SSL and DDoS protectionIncluded, not billed separately
- Built to WCAG 2.2 AAWith a display preferences panel, so nobody is shut out
Getting foundResearch first, then pages. 5 target locations.See all 6
- Every Google update, appliedWe follow the algorithm changes as they land and update your site to match, across the whole site, without being asked
- Keyword research for 5 locationsA validated keyword map before a single page is built
- A page for each locationCarrying content only that page could have
- Schema markupSo search engines and AI answer engines can actually read your site
- Google Search ConsoleSet up, connected and watched
- 5 new pages a monthBrand new written content, on top of the unlimited changes to what is already there
Turning visitors into workThe part most websites forget.See all 4
- Enquiry formsWith spam protection that does not annoy real people
- Automated follow upSo an enquiry never sits unanswered overnight
- Call and email trackingYou see which pages actually produce calls
- A monthly reportWritten in English, not a dashboard screenshot
Sorted for youThe admin you should not have to think about.See all 5
- All your legal pagesPrivacy, cookies, terms and an accessibility statement, written properly
- A compliant cookie bannerNothing pre-ticked, which is what the rules actually require
- ICO registration checkedBefore launch, and if you are not on the register we walk you through registering
- Edit your own contentThrough the CMS, whenever you like
- Support Monday to Friday9am to 6pm
Google changes how it ranks sites thousands of times a year. Keeping up with that, and rewriting your site when it matters, is not an extra you pay for. It is the reason this is a subscription and not a bill.
What a target location actually means
A target location is a town or area we research, build a dedicated page for, and then track your rankings in. The research is the work. Before a page exists we check that people in that specific area are genuinely searching for what you do, and we find the words they use, which are usually not the words you would use.
An area with no real demand behind it never gets a page. That is not us being difficult: a page built for a search nobody makes is a page Google removes, and it takes the rest of the site down with it.
Five locations researched properly will out-earn fifteen thin ones every time. That is why five is in the package, and why more are priced rather than promised.
Build your bundle
£197 a month covers the package above. Add only what you actually need. Nothing here is ticked for you, and you can add or drop any of it later.
- £150 a month
- £85 a month
- £65 an hour
- £49 a month
- £79 a month
- from £250 a month
Every add-on, in detail
What each one actually involves, including where it stops. If something cannot be promised, it says so here rather than in an email later.
3 more target locations£150 a month
Three more towns or areas researched, built and tracked, on top of the five in the package.
- Full keyword research for every service and area combination, the same Part 1 procedure the first five get: search volume, competition, intent and the phrases people in that specific area actually use.
- A dedicated location page for each area, built to the ten-block standard, carrying content only that page could have.
- Rank tracking for the new areas, reported monthly alongside the rest.
- If an area turns out to have no real search demand behind it we tell you and swap it for one that does, at no extra cost. We will not build you a page nobody is searching for.
Google Business Profile optimisation£85 a month
The listing that decides whether you appear in the map pack, kept properly filled in and active.
- Primary and secondary categories set and reviewed, because the primary category is one of the single biggest factors in local pack ranking.
- Services, attributes, opening hours and holiday hours kept current.
- Questions and answers seeded with the questions customers actually ask.
- A monthly post and photo uploads, because an active profile outranks a dormant one.
- Name, address and phone checked character for character against the site, so the two never drift apart.
- Profile insights in your monthly report: how many people called, asked for directions or clicked through.
International SEO£65 an hour
For businesses selling outside the UK. Market by market keyword research and country targeting. You choose the hours.
- Market and language keyword research in Ahrefs: search volume by country, matching and related terms, and a SERP overview per market so you can see who you are actually up against there.
- Competitor gap analysis per market. The competitor who beats you in Manchester is rarely the one who beats you in Dublin or Dubai.
- hreflang and country targeting set up properly, so the right page serves the right market instead of the two competing with each other.
- Search behaviour differences documented: the same product is searched for with different words in different countries, and translating your UK keyword list is the most common way to get this wrong.
- You get the keyword map and a prioritised build order, not a PDF report. It is the same working document we build UK location pages from.
- Billed hourly because the work scales with how many markets and languages you sell into, and a fixed monthly fee would either overcharge a business selling into one country or underdeliver for one selling into six.
- Five hours a month is the minimum, because below that there is not enough time to do a single market properly and you would be paying for a report you could not act on. Move the slider to whatever suits the number of countries you sell into.
News engine£49 a month
Three updates a week, drawn from trusted sources in your industry and signed off by a human before anything publishes.
- We monitor the sources that matter in your trade: regulators, trade bodies, manufacturers and the genuine industry press. Not a scrape of whatever is trending.
- Three pieces a week, written for your site and your customers, with the source attributed.
- Every single one is reviewed and approved by a person before it goes live. Nothing publishes on its own.
- Marked up so search engines and AI answer engines can tell what it is, when it was published and where the claim came from.
- It keeps the site genuinely current, which is what the freshness signals are for, and it gives answer engines something recent of yours to cite.
Review automation£79 a month
Every customer asked, automatically, the way the law now requires. The same system we run for a garage doing it at volume.
- A request by text and email after every job, to every customer. Never filtered by who you think will say something nice: cherry-picking who gets asked is the exact pattern the CMA is investigating.
- Honest-feedback wording. We never ask for five stars and never make anything conditional on a positive review.
- No incentives. Under the DMCC Act 2024 a concealed incentive for a review is automatically unfair, and an incentive includes a discount, a freebie or an event invite.
- A short written review policy filed for your business, which is the document that evidences the reasonable and proportionate steps the CMA expects of you.
- Anomaly watch. A sudden burst of reviews gets human eyes on it, because a pattern that looks gamed is a risk to you whether you caused it or not.
- Review velocity in your monthly report, not just the total. A business with 80 reviews and a steady weekly flow outranks one with 200 and six months of silence.
- What it does not do, said plainly: it will not put review stars next to your site in Google search results. Google switched those off for a business marking up reviews about itself in 2019. Anyone promising you those stars is selling you a penalty.
Custom API elementsfrom £250 a month
Live data from a system you already use, rendered as real HTML on your own pages. Scoped on a call.
- Examples of what this actually means: the reminder engine we run for a garage, which reads vehicle records overnight and puts the right reminder in front of the right customer at the right time. Live stock or availability on the page. A booking flow that writes straight into your CRM instead of an embedded widget.
- Rendered server side as real HTML, not a third-party embed. It is indexable, it is fast, and it does not hand your visitors to somebody else’s script.
- Priced from £250 a month because the honest answer depends on what we are connecting to. A documented modern API is a very different job from a system with no API at all.
- Scoped and quoted in writing on a call before you commit to anything.
How the billing works
- The price you see is the price you pay
- £197 a month covers everything in the package. There is no setup fee, no onboarding fee and no mandatory extra bolted on at the end. Add-ons are optional, none of them is ever selected for you, and your total is on screen before you commit to anything.
- No contract
- The subscription runs month to month. Cancel whenever you like with 30 days notice. We would rather keep you because the work is good than because you are locked in.
- Changing your bundle
- Add or drop an add-on at any time and it takes effect from your next billing date. Nothing is backdated in either direction.
- VAT
- Prices are in pounds sterling and exclude VAT where it applies. Where it does, it is added at the prevailing rate and shown separately on your invoice.
- Price changes
- We give you at least 30 days written notice before any price change. If you would rather not continue at the new price, the current one applies until your notice period ends.
The full detail is in our terms and conditions, and what we do with your data is in our privacy policy.
Not sure which five locations?
That is exactly what the first call is for. Twenty minutes, no pitch, and you leave knowing which areas are worth going after whether or not you work with us.
Talk to us first